Scent of Luxury
What does it mean Artistic Perfumery?
"Artistic Perfumery, ours is a world that is based on creativity and true enthusiasm , we talk about perfume so rare that they are almost impossible to find, perfumes with centuries of history behind it, or scents that have been created only yesterday, but they are always full of undeniable characteristics and unique anecdotes to tell, intriguing stories and timeless emotions .
These products are the result of a creative force, there aren't forces of marketing, but only those who want to transform emotions and memories in fragrances are highly personal .
These are the fragrances that have something special in common, their appeal remains unchanged and no matter how many years have elapsed , remain unaffected seeing passing fads and trends , just like the great works of art.
Perfumery turns to what type of consumer?
"There is no precise identikit of the consumer in this area. Money isn't important. The Perfume of the author is for those who feel the need to find something special and different, to buy something that has a story that is unique and that communicates its personality. "
What are the skills needed to work in this field?
"To work in the retail and distribution of Artistic Perfumery is necessary to love the scent as an art , learn about the history of each fragrance. You need to create a close relationship, direct and honest with the consumer in a logical tailor made . The scents tell a story, you have to know how to listen and tell. For each product sold is necessary to share emotions with the individual consumer ."
What are the most gratification of his craft ?
" In the distribution business , is the search for and choice of brands that give our support. It ' a complex and expensive but when you discover a new talent to bet on conviction is felt almost " tactile " passion and enthusiasm and captures the hustle and bustle of beautiful adventures. I do not deny that then receive certificates of appreciation for the skill, professionalism and ethics on the part of clients and suppliers always delighted and proud because you have the knowledge that the entire staff is made up of good people and motivated . In the activity " diplomatic " in which they called for the organization of international events in the industry, the direct relationship with the players , of which you will discover the human side behind the scenes of logos , images and communication, it is very exciting . Above all is the knowledge and understanding of the motivations and passions that led to some creations from the authors' own voice which is a pleasant discovery and personal growth and professional priceless. In the communication and contact with the final consumers is to see that our words lead us to choose a perfume that gives rise to a beautiful smile on the face of those who choose that represents the greatest satisfaction . "
